Imagine Early Learning Centers: Building a Strong Early Childhood Education Network

In this episode of “Continuing the Conversation,” AnneMarie Robley, director of curriculum and oversight at Imagine Early Learning Centers, delves into the provider perspective highlighting the organization's remarkable growth, dynamic curriculum, and effective strategies for staff retention and community engagement. Moderated by Aaron Merchen, our early childhood education expert, the discussion sheds light on the challenges and successes of managing a diverse early childhood education network. 

Origins and Growth 

Imagine Early Learning Centers, originally known as Innovative Learning Center, was established at St. Luke's Roosevelt Hospital in New York City. Today, it includes 12 centers across New York and New Jersey with locations in Long Island, Queens, Brooklyn, Manhattan, and Newark, New Jersey. Driven by partnerships with institutions like Mount Sinai Hospital and the VA Hospital, this growth demonstrates a commitment to providing quality child care in diverse settings attending to the local needs of the tri-state areas boroughs and communities. 

Curriculum and Diversity 

Robley emphasizes the importance of understanding the diverse backgrounds of the children enrolled. "The children become windows into each other's worlds," she says, highlighting how the curriculum is tailored to reflect the cultural and linguistic backgrounds of the students. This approach fosters a deeper connection between the children, their families, and the educational content and an inclusive environment where every child feels seen and valued. "There is no one-size-fits-all approach," says Robley. 

Strategies for Staff Retention 

In 2018, Imagine Early Learning Centers introduced an Employee Stock Ownership Plan (ESOP) to address staff retention. Robley describes it as "the ultimate neon flashing light that we belong here." This initiative fosters a culture of ownership and commitment among staff, enforcing trust amidst challenges and crises like the COVID-19 pandemic. 

The ESOP gives employees a stake in the company's success, making them feel valued and integral to the organization's future. "All people really want to know is that they're seen, and they're heard," says Robley. The organization also prioritizes staff recognition and professional development, offering educational assistance to help employees advance their careers. 

Community Engagement 

Robley emphasizes the imperative of connecting child care providers and the business community.  She suggests that by developing child care solutions in partnership with local centers and listening, learning, and understanding the specific needs of their employees, we can create a culture of more intentional care benefits. "If you don't ask us, then how are you going to know?" she says. 

In addition to partnerships, Imagine Early Learning Centers employ creative marketing strategies to increase visibility and enrollment, such as placing branded books in doctor's offices. Robley points out the value of community awareness and partnerships in promoting the centers and ensuring their success. She also mentions the potential for businesses to reserve spots at child care centers for their employees, fostering a supportive ecosystem for working parents.